How Midstad is digitizing building management

The company

As a future-oriented real estate management company, Midstad specializes in the comprehensive management of commercial properties. The full-service real estate manager manages property portfolios in more than 47 cities in Germany and Europe - a total of almost 600,000 square meters. In line with the 360-degree management approach, it is essential to integrate data efficiently, create transparency and ensure long-term value enhancement for its clients. Midstad is a pioneer in the integration of modern technologies for asset and property management and relies on innovative solutions and technologies such as Predium.

The challenge

Before working with Predium, Midstad's building management was based on complex Excel solutions. However, data was often inaccessible and missing in real time. This led to errors and a lack of transparency. Comprehensive planning of measures was also hardly possible, as the standard CRREM path tool, for example, does not allow a dynamic combination of ESG measures. The static nature of the CRREM path also made long-term comparisons difficult. A flexible presentation of ESG indicators and CRREM paths was therefore urgently needed.

Another key factor was market pressure to adopt a sustainable and future-proof solution early on.

The solution

The collaboration with Predium opened up new opportunities for Midstad to manage its ESG strategies and building data in a centralized and efficient way. Predium was established at Midstad as a “single source of truth”—a central hub where all relevant sustainability information, particularly around the “E”, is consolidated and accessible.The software enables dynamic visualization of CRREM pathways and provides a foundation for precise action planning. This allows Midstad to strategically plan and transparently document its clients’ investments—specifically regarding decarbonization and improvements in energy efficiency.A particularly valuable feature is the ability to estimate the costs of simulated measures, making the cost-benefit ratio and ESG impact immediately visible.

A key advantage of Predium is the API interface, which enables open data exchange. This allows Midstad to connect ESG data with other systems and integrate it into reporting. Dr. Benjamin Wagner explains: “We didn't want an all-in-one tool, but the best solution for a specific problem and opted for an open ecosystem in our IT landscape.”

What also stood out was the user-friendly interface of the Predium software, which gives teams quick and efficient access to all essential data. During the selection process, Predium also impressed with its personalized interaction.

Within just three months of implementation, Predium was fully operational. Despite initial challenges in data collection—such as incomplete energy certificates or complex building structures—the automated processes and the strong commitment of Predium’s customer support team ensured a smooth transition.
The result: seamless integration and significant time savings in day-to-day operations with the software.

The weekly check-ins with the Predium team helped integrate Midstad’s feedback directly into ongoing development and ensured that future requirements—such as climate risk analysis—were proactively considered.
"From day one, our collaboration with Predium has felt like a true partnership. The team is always open to our input, and our feedback is actively implemented," says Wagner. Just a few weeks in, Midstad already saw a significant improvement in stakeholder communication:
"With Predium, I was able to respond immediately to a short-notice request from a bank regarding the ESG performance of a building. Within minutes, I had a one-pager ready with all relevant data—without having to search through Excel sheets or compile data manually," explains Karopka.

This efficiency is also evident internally: Thanks to the centralized database and structured data presentation, Midstad can now respond to inquiries from other departments or external stakeholders within minutes—a process that previously required significantly more time using Excel-based methods.The rapid availability of information enhances collaboration and gives Midstad’s clients a reliable foundation for informed decision-making.

Achievements

• Informed decisions: The clear documentation of all ESG data and real-time analysis of the CRREM pathway provide a solid foundation for making informed decisions. At the same time, it simplifies CSRD compliance and promotes transparency across the organization.
• Time savings: Predium’s fast and dynamic reporting makes it easy to deliver information efficiently. This offers a significant advantage over the time-intensive manual data management in Excel.
• Process optimization: Centralized data collection in Predium improves cross-department collaboration and simplifies both action planning and the implementation of the decarbonization strategy.
• Progress and future readiness: Through property profiles enriched with ESG data, Midstad can clearly demonstrate progress to its clients—raising awareness for sustainable development. Predium’s open system architecture also allows for future extensions, such as the integration of climate risk analyses and additional data interfaces, to meet evolving requirements.

A look ahead

Midstad has already integrated Predium as a core part of its ecosystem. This includes importing data into its data warehouse, feeding into property reporting, and expanding usage to cover CapEx planning and climate risk analyses.

The close collaboration with the Predium team will continue to ensure that the solution evolves in step with growing demands.